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SRAM just bought out avid... deal is going to be done jan 30th supposedly.... wonder if this is a good thing or not?
SRAM buys Avid
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2,340 Posts
I'm sorta stoked. I've been running the sram only drivetrain for aboots 2 years now. A lot of people are really starting to see the advantage it has especially for trials.
Although I hope Sram doesn't try to mess with Avid too much. They are sitting very high right now.
Although I hope Sram doesn't try to mess with Avid too much. They are sitting very high right now.
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1,902 Posts
if they are smart they will let Avid continue as they were. more money can't hurt though.
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9,055 Posts
i think they had planned on letting avid stay fairly independant in terms of product development and stuff. i guess avid was outgrowing its owner's shell- they were having trouble keeping up with their growth for a bit. maybe now they will have the production resources they will need to continue growing and keep on rockin in the free world... wait that was a song nevermind.
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i guess everything pretty much stays the same, just sram will act as a parent company and their name will be on the taxes at the end of the year... sram seems to be doing well (relatively speaking) with rock shox. they have turned a dump ass shite company with a horrible line of forks into a decent company with a shite line forks in a short period of time.
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276 Posts
Maybe now Sram would quit making their horrible brakes, which basically is just their stickers on the cheapest taiwanese made brakes out of a cataloge.
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12 Posts
hrm, hopefully it's for the better. i haven't had too much experiance with sram, but have had some sweet ones with avid. maybe they'll give avid more funding for new ideas?
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